The KCB app has evolved from just a transaction app into an app that enables financial management, business and investment analysis, service payment, among others. We are tasked to sell these benefits and value, to our customers, which will translate to growing the funnel, acquisition and usage

The best way to demonstrate value is to let our audience experience the product/service/brand. Kenyans have a particular fixation with weddings. We created the World's First Mobile Wedding, Creatively articulated as; Something for You. Powered by KCB App. We would surprise a couple with their dream wedding in 2 months, the only catch being that the entire wedding must be financially planned and executed through the KCB App. By documenting each step and how the app helped them along the way, we would entertainingly showcase the app features.